Of all the choices for auto repair, how do you make one stand out as the clear choice? This project details local marketing for an auto repair facility - we successfully identified a niche market and positioning and were able to almost quadruple revenues...
First, beginning with positioning the operation as specializing in British cars, including classic and vintage cars...
WEB PRESENCE: Click here to visit the site
![](https://cdn.myportfolio.com/ee6303a8055fad24fe55443072b40eb2/e61b5c90ec0032210fe6452ed37b21a835b1bf0f91900792aeffe083815978fd49d856d2b7ce3749_rw_1920.png?h=f3de2abc501559d5c6dba09d96d5f008)
Website for British Car Specialists - doing frame-up restorations and general maintenance and repair. Through rich content we have this site ranking in top 3 for most key search terms.
Simple business cards are the most common way customers send referrals. We ask them to keep a card in the glovebox... seems to work like magic.
![](https://cdn.myportfolio.com/ee6303a8055fad24fe55443072b40eb2/6a90551a184c255c5e8309954ce7819eb81c6647f4d123cbd4e8ac58c78f52e34c3d9c5023c13129_rw_600.png?h=b30e40612eb6a311a142b3b19ec2fbf4)
HIGH VALUE RESTORATION PROJECTS We added content for specialist frame-up restoration and found a steady flow of new customers at several multiples of the revenue being sustained by repairs alone. We have customers coming from all over Northern California.
![](https://cdn.myportfolio.com/ee6303a8055fad24fe55443072b40eb2/aad0d0d8e5f81d6faa8e6c947ccc4a686e70cb851689ead19fec6ed5a0d2dcf375659935c0a95871_rw_1200.png?h=05382fd55ef700853423734e399a5731)
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The difference GREAT photography can make to a site.... the BEFORE follows...
![](https://cdn.myportfolio.com/ee6303a8055fad24fe55443072b40eb2/673383159b60faf87b01432d9fd56a596b52a5fedb2cacb00825aaff3bec70c7de8560c540138fa4_rw_600.jpg?h=63e167c4a34e401497ad23910357d0b9)
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