The captain of the US rugby team developed this new core fitness equitment. We helped bring it to market.

Starts with the name. Trademarked and dotcom domain.
Developed the brand identity and initial website. Direct mail and a kickstarter campaign to realize the initial funding
Video for initial Launch. Aimed at direct pre-sales and Kickstarter backers. The actual Axius device was still in prototype form.

This is a high resolution 3D rendering based on CAD-CAM models. Helped us to visualize the product and gain vital pre-sales through Kickstarter.
again, this is an ultra realistic 3D model used for pre-sales.
Event Exhibit display used for trade events and gym intros
Printed Brochure was effectively used for direct marketing to gym owners.
The model automatically extends to demonstrate the primary core workout - showing what the product does and how it functions without explanation.
Back to Top